Listen, I don’t know what portal to 2009 we all just slipped through, but apparently the Bumpit is alive and well—and Zendaya may have resurrected it at Paris Fashion Week.
Yes, you read that correctly. While you were arguing with your Uber driver about the aux cord, Zendaya was busy rolling up to the Louis Vuitton Spring/Summer 2026 show with a hairdo that whispered, “Snooki walked so I could run.”

Her metallic foil mini dress (with fur trim, because of course) was already screaming retro, but then her hair entered the chat: a ‘60s-meets-’90s bouffant with a swoopy side part deep enough to hide my student loans. Hair stylist Ursula Stephen confirmed it wasn’t a Bumpit—just skill, rollers, and more teasing than a group chat screenshot. But let’s be honest: somewhere in a landfill, an old plastic Bumpit just shivered in pride.
And let’s talk about the details: shiny, bouncy volume at the crown, rosy-brown makeup that said soft glam but make it Paris, and the kind of chic sheer manicure that makes your own nails look like they’ve been chewing on stress for breakfast.
Moral of the story? Whether you’re a Milk Shake hairspray purist like Zendaya’s team or a ride-or-die sponge comb fan from the drugstore, the rule stands: set your hair high, set your standards higher.
Because if Zendaya can wear a faux-Bumpit and look like a couture goddess, you can too—minus the Jersey Shore rerun energy.